01
Priority path review
Up to five public storefront pages and one product-discovery-to-purchase journey.
Website Revenue Leak Audit · Canadian CPG & DTC brands
Find the friction before purchase.
Ashbi reviews the storefront pages and customer journey that matter most, shows what is getting in the way, and gives you a prioritized plan for what to fix now, next or not at all.
CAD $1,250
Recommended audit price plus applicable tax
5 business days
After intake and required access
One slot weekly
Initial 30-day capacity
Where revenue can leak
A polished storefront can still make the purchase harder.
- 01Product interest is visible, but purchases are inconsistent.
- 02The mobile journey feels harder than the desktop experience.
- 03Collection, product, variant, cart or checkout steps create uncertainty.
- 04The storefront looks credible but does not make the next product or decision obvious.
- 05Performance, accessibility, search or tracking issues may be hiding demand.
What you receive
02
Evidence-led findings
Product hierarchy, merchandising, conversion friction, mobile UX, accessibility basics, performance, discoverability, forms, analytics and technical reliability.
03
Decision brief
An 8–12 page report organized as fix now, plan next, monitor or leave alone.
04
Readout
A 30-minute walkthrough and, when useful, a separate Fix Sprint recommendation.
Best fit
Established product brands ready to act.
A Canadian food, beverage, beauty or wellness brand with a live DTC storefront and a team ready to prioritize evidence-backed fixes.
Not the right fit
Not a disguised rebuild or a guarantee.
The audit is not for a pre-launch brand without product content, free speculative work, a full replatform, penetration testing, legal or accessibility certification, or a promise of new revenue.
Request an audit
Share the journey you want to improve.
Cameron reviews fit, confirms scope and sends the next step. No payment or implementation begins from this form alone.
Optional next step
A bounded Fix Sprint.
A separate, written implementation engagement starts at the recommended CAD $4,500 plus applicable tax. CAD $750 of the audit fee is credited when an approved Fix Sprint begins within 30 days. New pages, integrations, migrations and unrelated defects require written change control.
Recommendations identify evidence-backed friction; outcomes also depend on the offer, traffic, sales follow-up and implementation. Results are not guaranteed.