01
Pack strategy
Hierarchy, shelf context, product claims, variants and the visual job each panel needs to perform.
CPG and DTC packaging design
Make the product easier to notice, understand and remember.
Ashbi creates packaging systems that balance brand expression with the information customers need to make a choice. We design the family, not just one attractive front panel.
A 30-minute conversation about the product, timing and scope.
02
Design system
Primary and secondary packaging, SKU logic, typography, colour and imagery built around supplied dielines.
03
Production handoff
Organized artwork and specifications prepared for review with your printer, manufacturer and regulatory advisers.
What we need to start
Bring the product range, SKU list, supplied dielines, approved copy and claims, printer requirements and launch timing.
Scope boundary
Packaging projects are scoped individually. Printers, manufacturers and regulatory advisers retain final technical, production and legal approval.
A useful next step
Related work
The work below is selected for its connection to this kind of scope. Project details describe the work Ashbi completed; they do not make performance claims.
Bring us the product and the shelf problem.
Bianca leads the first conversation. Cameron leads website, audit and technical scoping.