CPG production
A packaging handoff checklist for CPG teams.
A packaging system can look settled long before it is ready to hand off. This checklist helps a product team organize the information that needs to move between design, production, regulatory review and print approval.
By Ashbi Design · Published August 24, 2026 · 4 minute read
Based on Ashbi’s packaging, ecommerce and launch-planning process. It is not a client case study or regulatory guidance.
Use this before a project handoff or launch review
01
Confirm the product list
List every format, size, flavour, variant and market in the current production run. Mark what is approved, what is still in review and what is deliberately out of scope.
02
Collect the supplied dielines
Keep the current dielines, printer specifications and named technical contacts with the packaging files. Treat supplied production requirements as the reference for technical review.
03
Lock the approved copy
Create one source for product names, ingredient information, claims, legal lines, barcodes and translations. Record who can approve a change before it reaches the artwork.
04
Check the system across the range
Review hierarchy, variant cues, typography and mandatory information across the actual SKU family. A single front panel is not a production system.
05
Prepare reviewable files
Package source files, linked assets, fonts where licensing permits, image rights information and an artwork log so reviewers can identify the right version quickly.
06
Set the approval path
Name the client, printer, manufacturer and specialist reviewers who sign off their part of the work. Record approvals against the exact file version being released.
Scope boundary
Know who approves what.
This is an organization checklist, not legal, regulatory, manufacturing or print approval. The relevant specialists retain final responsibility for those decisions.
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